Seems like it goes in line with this rumor about a 4K S35 Video Camera in 2012 and an EF mount version even sooner (2011):

http://wideopencamera.com/cameras/rumor-canon-4k-s35-video-camera-announce-november-2011/

Maybe its a new line of Cinema lenses.

perhaps they have devised a device by which pigs are gifted the ability and inclination to fly. Who knows. Some say its a "AF100 Competitor", some say its the "5DIII". Variations include speculations on that crazy huge sensor that they stuck on some telescope, and that intimates shop item that they claimed was for testing "4k processor". yea. sure it was a hair dryer ;)

Mix and match these, and you get all the different spculations . . . I say wait and see, 'cause who really knows? (I personally hope it bodes well for my piggy friends.)

@Ian_T,

Didn't see that, Thanks for posting it. I really hope it is a new DSLR or a New S35 4K cinema camera with technology that will be used in a future DSLR line. I wouldn't think Canon would hype this event up in Hollywood just to release a new compact Mirror-less 2X+ cropped sensored camera.

I believe ,like Chris Barcellos at Dvinfo.net, that It might be some kind of short film contest hosted by canon. If you use a Canon camera and win, A hollywood studio, along with Canon, will back you financially to help you make it into a film.

Canon accidentally stumbled upon the whole DSLR thing since the Canon DSLR's were originally intended for still photographers to take quick video snip-its and were not intended for filmmakers and filmmaking. I believe they sat back and waited to see where the other companies were going to take it before they actually dove purposefully 100% into large sensor cinema camera's. I think years of watching the market and researching to do it right they have finally come up with a major filmmaking line of large sensor cinema camera's.

My guesses:
2-4 new camera's in the line.
All models except the top of the line model being a S35 sensor size and the top model being FF35.
4K resolution for all models with the top of the line one being able to crop to S35/3K (like the RED's loses resolution when cropping their sensors to help with aliasing and moire).
The models will compete with the AF100 all the way up to the Alexa/Epic.
Price range will start around $3500 and the Top of the line model will be in roughly the range of the Sony F3.
Codecs: I can't even guess.
Framerates: at least 60 maybe 120 on the top model
ND wheels: All models except base model
XLR's: Of course
HDMI: All models
SDI: All models except base model
Compact flash and/or SxS media, maybe SSD on the top model
EF, PL, and a new mount similar to the Sony F3 mount

Keep in mind these are all guesses and are the things I would do if I was in there position. I have zero info or proof of such a camera line.

@jaecjaec,

I hope Canon does come out with a newly designed line of pro DSLRs. Ones that will have drastically decrease the amount of Moire and Aliasing presently in their current lineup and that will shoot in "Full" HD. My Canon 7D has been stored in my Pelican case since I purchased and hacked my panasonic gh1(7). I would love to go back to the larger form factor of the 7D or Nikon D7000, but only if I can get close to the image quality of the hacked Gh1/2.

More news...

http://www.canonrumors.com/2011/09/a-new-entry-level-full-frame-camera-cr1/

Boy, these camera companies are so tight lipped. I know Canon quite well, but could not get anyone there to give any hint other than that the 5D MIII are just around the corner.

@bwhitz,

Like you said bwhitz, "the story begins" sounds like something other than a new camera system, but I will still be hoping.

The 6D sounds good and I hope that if it is announced that I will be a pleasantly surprised by its features, but that "entry level" description in the article Jaecjaec provides a link to, Makes me think it will probably be watered down a lot. I would be surprised if had manual audio controls.

I would love to have an APS-C camera, one like Canon, Sony or Nikon. The sony A-77's "A" mount however, won't accept alot of lenses that I currently use or would like to use in the future. I use my Kowa 2X anamorphic lens all the time now and my Canon 7D, along with the BG-E7 battery grip, helps balance out the weight of any of my "taking" lenses( Nikon 50mm- 105mm) with the Kowa attached very nicely.

My GH1(7) that I have been using solely now simply because of its resolution and overall image, puts my 7D to shame image wise. But, It doesn't have the same weight and feel that My 7D with battery grip has in my hand with a "taking" lens and Kowa anamorphic lens attached. This is something that I miss with the GH1(7) combo. The Sony NEX-7 has all of the features that I like(1.5X crop, Mirror-less, Avchd 2.0, and 1080 60P),except its size and the 24.7 megapixel sensor that I fear will be noisy in low light and that I fear might not be brought down to HD(1920 X 1080) resolution properly for video( aliasing, moire).

@Danyyyel,

I don't know if anyone knows for sure, but those specs sound plausible. I sold my Canon XH-A1 for my Canon 7D because I liked the form factor of the 7D more than that of the XH-A1. I don't think I would be interested in an FS100/AF100 type form factor, I am probably in the minority in this respect. The DSLR form factor IMHO is more versatile and would fly under the radar of most places that would require a permit for larger format cameras like the FS100/AF100. The price for a camera described in the link above would probably be out of my price range as well, which is anything over $2200. I will just wait and see what Canon "actually" offers as well as what Nikon will offer in a full size DSLR type format over the next few months.

@Brian202020,

Maybe they perfected the 4K prototype they showcased last year to include the specs you mentioned. Hopefully the 2-4 cameras you propose will make up this new camera line won't still resemble a hairdryer.

http://www.engadget.com/2010/09/02/canons-4k-multipurpose-camera-concept-weakens-knees-shoots-vid/

@danyyyel,

Something makes me think that "If" Red does ship the Scarlet before the end of 2011 that it will be more than a competitor for whatever Canon offers, "If" they release the Scarlet. Also, from what I gather from reading on "REDUSER" from Jim Jannard and Jared Land, they feel comfortable putting the Scarlet up against anything Canon will be offering.

@bleach551 I had two window open and my last post was for the Red scarlet announcement on the 3rd November thread. Now replying to your post, it does not surprise me at all the attitude from the red camp. The arrogance is always the same. They were so much not concern about the Canon 5d mark 2 that they scraped all their previous road-map two month after it came out!!!!!!!!! They will surely shoot some 2 meter lizard 10 inch from its head so as to show that the 2/3 inch sensor dof is enough because the tail will be out of focus!!!

A very good s35 camera (ala Sony F3, 10 bit codec and uncompressed output) at around the Fs100 price would appeal a lot more to many people than any 2/3 inch sensor look, even with raw output.