I want Panasonic to be known for very high-quality cameras, and we are currently restructuring the range of products that we offer to include a very high end model

Panasonic has already shown two new concept lenses that it plans to launch this year – a 35-100mm and a 12-35mm, both of which will feature a constant f/2.8 aperture across the zoom range. 'We are very good at making aspherical lenses,' Kitao told AP. 'And when we use them in our optical designs we can reduce the number of elements we need, and thus produce better optical quality.

the company is able to produce aspheric elements of up to 30mm in diameter, but that soon it will be possible for the factory to produce larger - paving the way for faster apertures.

The GF series is a step-up from compact cameras, but we want the GH and GX cameras to be seen as quality products.

We will define more clearly what GH and GX means this year, so consumers have a better idea of what their characteristics are

We are also trying to improve the readout speed of our sensors and the speed at which the focus information is processed so that lack of sharpness is detected more quickly and focus can be found in less time. We are convinced that contrast detection is a better method for mirrorless systems

We already have lenses from 14mm to 300mm, and we've already introduced nine camera bodies, but now we will make faster lenses and more compact pancakes.

Via: http://www.amateurphotographer.co.uk/news/panasonic_plans_highend_csc_to_fend_off_canon_threat_news_311439.html