Today EPI, the leading technology company and brand license partner for Philips monitors, announces the new Philips Momentum 43" 4K HDR Quantum Dot Monitor (436M6VBPAB), the world's first HDR1000 monitor with the new Video Electronics Standards Association (VESA) DisplayHDR 1000 Certification. The Momentum also features Ambiglow technology. The Philips Momentum 436M6's combination of HDR 1000 with Ambiglow leads to an incredibly immersive entertainment viewing experience.

The Momentum 436M6 features Quantum Dot Color and DisplayHDR 1000 for a wider range of more accurate colors -- especially dark reds and greens -- that stay crisp and clear even in bright light. DisplayHDR 1000 delivers a dramatically different visual experience. With a peak brightness of up to 1,000 cd/m^2^, incomparable contrast and captivating color, images come to life with much greater brightness while also featuring much deeper, more nuanced darks. It renders a fuller palette of rich new colors seen on the display.

DisplayHDR is the display industry's first fully open standard specifying HDR quality. This standard spans across three performance tiers: DisplayHDR 400 (baseline), 600 (mid-range) and 1000 (high-end). These specifications are established using eight specific parameter requirements and associated test including: three peak luminance tests, two contrast measurement tests, color testing of the BT.709 and DCI-P3 color gamuts, bi-depth requirement test and a HDR response performance test.

"As with any new technology there can be confusion out there regarding HDR specs and benefits. VESA's new DisplayHDR standard will make monitor shopping easier by offering consumers a comparable standard to judge HDR picture performance between monitors," stated Chris Brown, Philips Monitors Global Marketing Manager, TPV. "We are very excited to launch the world's first DisplayHDR 1000 monitor, the Philips Momentum 43-inch 4K Display. DisplayHDR 1000 level of picture performance will offer a more intense gaming and entertainment experience. The contrast and color really bring action scenes alive, like we've never seen before."

The Momentum 436M6 uses Ambiglow technology to add a new dimension to the entertainment viewing experience. This innovative technology enlarges the screen by creating an immersive halo of light around the outside of the screen. It uses a fast internal processor to analyze the incoming image content and continuously adapts the color and brightness of the emitted light to match the image. Users can adjust the ambience to their liking. It's a unique and immersive viewing experience especially suited for watching movies, sports or playing games.

With its 4K UHD resolution, the Momentum 436M6 can take advantage of MultiView technology. MultiView enables active dual connect so that you can work with multiple devices like PC and Notebooks simultaneously, making complex multi-tasking work a breeze. It's easy to watch a live football feed from a set-top box on one side, while playing a gaming console on the other. This technology makes the Momentum 436M6 perfect for extreme productivity or entertainment.

The Philips Momentum 436M6 will be available later this summer for $999.99.