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OLED TV prices are falling
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  • LG Electronics has shipped more than 10 million OLED TVs globally since the technology’s launch, according to reports out of Asia citing OMDIA market research.

    The milestone, which was revealed Friday in a report from Asia news services including Yonhap and the Korea Herald, was reached in the third quarter of 2021, and encompassed the company’s cumulative OLED television shipments since the large-format WOLED technology launch in 2013.

    According to the research, it took LG seven years to reach the 5 million unit mark, and just two years to double that volume, revealing a large growth trajectory ahead for the popular self-emissive display technology.

    According to Omdia data, LG registered particularly strong growth in the July-September period, when 899,000 units of OLED TVs shipped, representing an 80% growth rate from the same period last year.

    LG-branded OLED TVs alone accounted for more than 60% of the global OLED TV market in the three months ending in September, Yonhap reported.

  • According to TrendForce, in 2021, OLED TV shipments will increase by 72.8% to reach 6.8 million units. Moreover, more than 60% of this amount will fall on the segment leader, LG Electronics. For her, experts predict an increase in the supply of OLED TVs by 91% by the end of the year. The top three OLED TV market leaders include Japanese manufacturers Sony and Panasonic, whose contribution to the world supply of such TVs is estimated at 20% and 7%, respectively.