Designed to be commercially safe and to be integrated into Adobe workflows all across Creative Cloud, Adobe has shared a preview of its upcoming FireFly Video Model—the latest generative AI video offering from the makers of Premiere Pro and After Effects. As we’ve seen in the past from Adobe with its popular Generative Fill tool in Photoshop, generative AI has been on Adobe’s roadmap for some time. Adobe Firefly in particular has been around for several years now and has found many different—albeit smaller—iterations within Premiere Pro and After Effects. Yet this generative AI offering has been coming for a long time. With the generative AI video arms race still very much going on (despite being a bit at a standstill currently as we still wait for OpenAI’s Sora to be released) this latest preview from Adobe does forecast a powerful new technology from a major player that could bust the gates of generative AI in mainstream video editing wide open.A Preview of Adobe’s Firefly Video ModelDubbed as the beginning of a “new era of video editing,” by Adobe, this new Firefly Video Model does indeed sound quite capable in terms of what it can do. Adobe’s Firefly Video Model is currently set to include three main features: Text to Video — capabilities to generate video from text prompts; access a wide variety of camera controls such as angle, motion, and zoom to finetune videos; and reference images to generate B-Roll that seamlessly fills gaps in your timeline. Image to...
Published By: NoFilmSchool - 6 days ago