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It’s Officially a Half-Frame Summer with the New Pentax 17 Film Camera

We know, 35mm film photography was such a COVID-era hobby, but if you’re feeling a bit burned out on reading (or in our case, covering) new generative AI video technology news, then this new film camera from Pentax should be a nice reminder that non-AI—and even non-digital—technologies exist.The fruit of years of labor at this point, Pentax/Ricoh Imaging has finally announced its newest Pentax-brand film camera with the Pentax 17. The Pentax 17 is a 35mm half-frame film camera built to carry on the company’s rich history of analog film camera development and should be quite the hot commodity with all of your hip Instagram friends this summer.Introducing the Pentax 17 Film CameraBuilt from the ground up, the Pentax 17 is a 35mm half-frame film camera designed to go against the grain of the digital age—but still take some learnings from modern cameras. This new svelte point-and-shoot is the first launch from Ricoh Imaging/Pentax's Film Project initiative and is designed using a wealth of influence from Pentax's legacy of past film cameras.Its most interesting feature perhaps is simply its “half frame” design, which is distinct from 35mm “full frame” cameras with their 36 x 24mm format, the Pentax 17 half-frame camera has a recording area of 17 x 24mm. While smaller, this does provide additional benefits with the most notable one being that you’ll get twice as many exposures per roll compared to full-frame format cameras.A Half-Frame Summer Heats UpAlso notable about this half-frame format is that since the film...

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Published By: NoFilmSchool - Tuesday, 18 June

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