In today’s modern digital photo and video camera space, there are a lot of fly-by-night brands that come and go. It really means you’re something special if you get the chance to stay around for a few years and come out with a couple of cameras and innovations.But the biggest companies with the best legacies are the ones that stretch beyond years and into centuries. Leica is one of these brands with a history that dates back to the 1800s. Over the course of 2025, the company is planning to celebrate its 100-year history of the company’s iconic Leica I camera, in particular with events across the globe.Here’s what you need to know.The History of the Leica IWhile Leica the company dates back to the founding by Ernst Leitz in 1869 in Wetzlar, Germany, the history of the Leica I, the first commercially available Leica 35mm camera, dates back to 1924—making it 100 years old this year. To celebrate, Leica is hosting several “high-caliber” events in Dubai, Milan, New York, Shanghai, and Tokyo, culminating in an anniversary week in Wetzlar. The company shares that it is “looking forward to an anniversary year full of highlights and inspiring moments. We are excited to continue writing the story of a legend.” Here are some highlights of this year’s celebration, which is set to kick off with an event in Dubai.Spectacular Anniversary Opening in DubaiThe first stop of the celebration tour is set to begin in Dubai, the city of superlatives, innovations, and...
Published By: NoFilmSchool - Thursday, 13 February