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FUJIFILM GFX ETERNA announced – Fuji enter cinema camera market

Fujifilm have announced their entrance to the high-end cinema camera world, utilising the same sensor as their medium format flagship camera, GFX 100 Mark II. As anyone with a GFX 100 II will tell you, Fuji went completely overboard with the video and cinema features – with multiple crop modes to support a wide range of Fujinon lenses. Now this is all going into a dedicated cinema camera body, the same as pictured above. Interestingly the camera features a locking GFX mount, rather than a PL mount. Fuji will release the required adapter for cinema lenses. The use of a mirrorless camera mount makes it a far more flexible tool than an ARRI Alexa in terms of optics. The GFX format allows for a 1.7x larger sensor size than photographic 35mm full frame, but the ETERNA will feature crop modes all the way down to Super 35mm. Says Fujifilm: “In addition to the development of the “GFX ETERNA”, Fujifilm is also working on the development of a power zoom GF lens that is optimized for this G mount camera, planned to have actual focal length of 32-90mm, and a mount adapter from G to PL mount lenses, widely employed in film production.” There’s not yet a release date for the camera, but it’s expected before Q2 2025. From Fuji: “In preparation for the launch of the GFX ETERNA, Fujifilm will conduct rigorous field tests, while expanding its product lineup to enhance the GFX system. Through these efforts, Fujifilm is...

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Published By: EOSHD.com blog - Tuesday, 12 November

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