Chinese drone giant SZ DJI Technology Co Ltd has been making sweeping cuts to its global sales and marketing teams as it faces coronavirus headwinds and mounting political pressure in key markets, current and former staff told Reuters.

The world's biggest drone maker has slashed its corporate sales and marketing team from 180 to 60 at its Shenzhen headquarters in recent months, with similar cuts on the consumer side, according to people with knowledge of the matter.

Its global video production team, once used to highlight DJI drones' filming potential, has shrunk from 40-50 people at its height to around three people. A marketing team of six has been let go in South Korea.

Don't be surprised if you will see soon your beloved ambassadors and proponents doing starnge things... like publically bashing former company.

It will be huge amoung of marketing and PR people out of their jobs this year, lot of them are very good at thet they do.

In case of big second coronavirus wave that seems to be coming cuts can become staggering (up to 95%).