I made a joke on X, but Hollywood should write Ryan Coogler a 'Thank You' note for having a massive hit. We needed it. This is an original horror movie that's rated R and now has a drop off of only 6% in its second weekend in theaters. People everywhere are talking about this movie's controversial ending, fun villain design, and this amazing juke joint scene. And its deal, which sends the rights back to Coogler. Sinners made another $45 this past weekend, shooting its domestic total to around $120 million. While it's not doing as well overseas, you could argue Warner should not have been so worried and opened it wider with more money behind it there, but that's the case. With domestic totals doing so well, you're going to see this movie do well over $200 million.So, what should Hollywood learn from all this? Do we need more vampire movies? More movies about the blues? Honestly, I think what you're seeing is people excited to go to the theaters for a movie that packs passion and spectacle. It is a BIG movie that costs a lot of money and looks good. It was shot with IMAX cameras, and it rolled out in that film format with an aggressive marketing campaign. They also had a star director with proven hits. Coogler was coming off box office success and had a built-in audience who they knew would show up, Another big thing Hollywood should note is that diverse audiences show...
Published By: NoFilmSchool - Yesterday