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OpenAI Is Going For Indie Filmmakers, Hoping Mainstream Hollywood Follows

Last year, we wrote a lot about Sora, OpenAI's new program that aimed at providing realistic or animated videos with just a few lines of prompting. It was scary for anyone who worked in animation or VFX. OpenAI was pretty bold about wanting it to be a replacement for the current tools and ideas. But in Hollywood, despite studios being excited about the cost-cutting potential, there are reasons Sora didn't take off. The Hollywood Reporter has a great story on how AI is trying to work with indie filmmakers while studios get in line. Right now, OpenAI is not allowed to train its program on copyrighted material. And OpenAI has been tightlipped on how its training it now. The legal battle over fair use—the doctrine permitting copyright use without licensing—could dramatically affect AI leaders. Right now, it's on the side of the creators. This comes amid Hollywood's strong opposition, evidenced by a letter signed by hundreds, against OpenAI and Google's efforts to secure government authorization for training AI on copyrighted content. Compounded with this is the idea that AI-generated material is not able to be copyrighted itself. So, major studios don't want to invest millions in something that ends up in the public domain. Those issues are still being worked out in the courts. But OpenAI is confident those rules could change in the future. So, without the inroads into Hollywood right now, they're turning to indie filmmakers. They held a film festival on March 18th at Brain Dead, a...

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Published By: NoFilmSchool - 4 days ago

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