The 90 years of NIKKOR’s history began in 1932 with the registration of the NIKKOR trademark by Nikon (then Nippon Kogaku K.K.) Nikkor celebrates its 90th anniversary: TOKYO – Nikon Corporation (Nikon) is proud to celebrate the 90th anniversary of the launch of its NIKKOR lenses. In commemoration of this milestone, Nikon aims to further strengthen and increase awareness of the NIKKOR brand through various promotions. As part of these promotions, Nikon has created a 90th anniversary logo to commemorate the enduring legacy of NIKKOR. This logo showcases the silhouettes of lenses that have left their mark on the history of imaging since the inception of the NIKKOR brand, as well as symbolic lenses of the present. Additionally, the logo features the message “A Story in Every Lens.” This phrase expresses the unique characteristics and thoughtful dedication found in all NIKKOR lenses, as well as their power to capture precious moments, while preserving history and telling stories that resonate with people’s hearts. A series of short videos that highlight the value and quality of NIKKOR lenses, as well as the achievements they have enabled, will also be released. The NIKKOR brand The 90 years of NIKKOR’s history began in 1932 with the registration of the NIKKOR trademark by Nikon (then Nippon Kogaku K.K.). A year later, the first shipment of Aero-Nikkor aerial photographic lenses was dispatched. Nikon is unique in that it is one of the few manufacturers in the world that begins its manufacturing process from the production...
Published By: Nikonrumors - Thursday, 16 November, 2023