During NAB 2025, we stopped at the Blackmagic Design booth to learn more about the URSA Cine Immersive camera, a unique offering that delivers a leap forward for spatial video shooting. It was specifically designed to shoot films made to be viewed on Apple’s Vision Pro headset. Also, Apple has just released the Apple Immersive Video Utility, which lets you import and manage films shot for the Apple Vision Pro. Blackmagic Design made some very interesting announcements at this year’s NAB, including the PYXIS 12K camera and matching accessories. The Blackmagic Design URSA Cine Immersive Camera was announced in June 2024 and has been available for preorder since December 2024; however, it hasn’t started shipping yet. We stopped by Blackmagic Design to talk with Matthew DeJohn about the company’s progress on the camera and software development. Blackmagic Design URSA Cine Immersive – features The URSA Cine Immersive looks like nothing else on the market. Indeed, this camera combines two 12K image sensors to provide the high-resolution imagery needed for Apple’s Vision Pro. While it remains to be seen if “immersive video” will catch on meaningfully, it is always good to see manufacturers working together to bring new experiences to audiences, and we know that there has been demand for that as it has been quite complicated to shoot for the device up until now. Please check out our special podcast episode of Focus Check on the challenges of shooting immersive video for the Vision Pro. However, the dual-fixed lens design...
Published By: CineD - Wednesday, 9 April